ON THE BLOG

ON THE BLOG •

The Pinterest Blog for CEOs and Creators

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This is where Pinterest strategy meets real life. You'll find practical tips for growing on Pinterest, making the most of your long-form content, and building a marketing strategy that doesn't require you to be online 24/7. Plus an honest look at what it actually feels like to build a business around a full, busy, beautiful life.

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Business Sarah Latorre Business Sarah Latorre

Inside Look: A Peek at My Onboarding Process When You Hire Me as Your OBM

If you’ve ever wondered what it’s really like to onboard with me as your OBM, here’s your behind-the-scenes pass. From the moment you reach out, my goal is to make you feel taken care of and confident that your business is in good hands. I’ve built a step-by-step process—powered by tools like HoneyBook, ClickUp, and Slack—that keeps things clear, organized, and stress-free for both of us. You’ll know exactly what to expect, what I’m taking off your plate, and how we’ll communicate moving forward. The result? A smooth transition that sets us up for a successful, long-term partnership where you can focus on what you do best.

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The Life of A Business Owner Sarah Latorre The Life of A Business Owner Sarah Latorre

My Business Origin Story (From Someone Who Never Thought They’d Be An Online Business Owner)

I never planned to be an online business owner—especially not while rocking a newborn to sleep during late-night Google searches. But in 2021, everything shifted. I went from a burned-out teacher to a virtual assistant, and now an OBM + systems strategist helping women run their businesses with more ease and intention. In this post, I’m sharing the real story of how I stumbled into entrepreneurship, the fears I had to push through, and the lessons I’ve learned along the way.

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